Visit the hallmark social media links of your choice.you should visit

 

Visit the Hallmark social media links of your choice.You should visit at least 4 different sites that target the consumer.

  • What is Hallmark’s objective in using each site?What user profile do you find for each media format?What is the reach for each site?
  • Does the social media communication affect consumer buying behavior and/or relationship to the brand?
  • One issue with social media is whether it can drive sales.Will the target market buy more Hallmark as a result of their social media efforts?

Attachments area