Swot | BUSN 635 | American Public University

Swot | BUSN 635 | American Public University – Charles Town, WV

  • Analyze your Strengths, Weaknesses, Opportunities & Threats (aka SWOT analysis).
  • Assess your market opportunities.


  • Download, review and complete SCORE’s “48 Questions to Ask in your SWOT Analysis“.
  • Download the SWOT Analysis Worksheet.
  • Complete a thorough and in-depth SWOT Analysis worksheet for your proposed business using the SWOT Analysis Worksheet. No formal APA 7th paper is required this week just your worksheet. 
  • Make sure you use three (3) or more scholarly and/or peer-reviewed sources to support your research. Cite them inside your  worksheet inside your text according to APA 7th. Also, create an APA 7th References page at the end of the worksheet.

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