Bsc implementation & the internal business process perspective

Look at the BSC not due to its value as a means of integrating strategy with operations or due to its usefulness as a performance management tool. Put on our organizational dynamics consultant hat and consider what it takes to implement a large scale organizational change endeavor. 


In your own words, describe the efforts put forth by BAE in implementing the BSC approach in their organization from an implementation perspective. What efforts did they make to assure employees would be receptive to, and accept the BSC initiative?  Describe to what extent you believe their efforts paid off. 


The case study for BAE can be found in Chapter 7 of:

Murby, L., Gould, S., (2005).  Effective Performance Management with the Balanced Scorecard: Technical Report. Chartered Institute of Management Accountants.  Retrieved from:


Should include the following: 





Should be 3 to 4 pages in length.  You must include a list references.  APA formatting is preferred. All work must be written in your own words.  It’s OK to use a short quote now and again, but quotations must be in quotation marks and properly cited.